Welcome to our bi-weekly trend report!

What’s on:

Social Media Tips

• Use this viral strategy instead of posting random reels.
• A no-fluff guide to creating carousel posts (increase your engagement by 20%)!
• Use this prompt to ask IG’s Meta AI to come up with the best hashtags for your post: I am a [what you do] who helps [ideal follower] [main result you help with]. My post is about [post topic]. Can you give me 10 top performing hashtags. Mix up top niche hashtags, ideal follower hashtags and post related hashtags.

Social Media Trends

• “I’ve Never Seen You at the Club”: Use this trend to swap out something travel or nature-related that you’d rather be doing instead of clubbing. Upsell your travel services in the caption.
• “You Live in a City Where You Can Enjoy These Views”: If you are a local expert, show off your home with this hook and trend. Talk about your expertise and offerings in the caption.
• “I Lied”: This is an interesting trend that grabs the reader’s attention and allows you to talk about a controversial or important topic in the travel industry. Talk about your expertise and offerings in the caption!

Trending Content on Thatch

Rita Neiva

Kotor neighbourhood guide - live like a local

I went to Kotor in June this year and it became one of my favourite places I've ever been to. It had such a special light and magic about it. This guide will outline the best spots to go, where we stayed and a special local person you need to know!

Free

1

Guide

Wander With Lou

7 Best Things To Do in Shanghai, China

If you are visiting China for the first time, then Shanghai is the perfect place to begin your trip. A city with a mix of modern attractions but also a lot of history, as well as a vibrant local culture. As someone who has lived in this city for over three years, here are the best things to do in Shanghai – the ultimate itinerary with popular tourist attractions along with some other hidden gems that a lot of tourists don’t know about! Don't forget to save this guide to your Thatch library for later!

Free

3

Guide

Mimoza Cendey

Available for hire

The Best Places to Eat Paella in Barcelona

I get this question a lot on my instagram so I decided that this topic needed a guide for itself! I had a lot of paellas in Spain (including in Valencia, which is the origin of paellas) and I admit that there are places that cook paella as good as the Valencian ones (at least they come close, let's say). Here are my favourites in Barcelona!

Free

3

Map

Trending Destinations We Need Covered

• Sydney, Australia
• Lapland, Finland
• Reykjavik, Iceland
• Copenhagen, Denmark
• Tokyo, Japan
• Quebec City, Canada
• Edinburgh, Scotland
• Mauritius
• Phuket, Thailand

Thatch Updates

New “Contact Me” Button

New “Contact Me” Button

Other Thatch Updates

Other Thatch Updates

• If you’ve noticed that editing guides has gotten easier, it’s because we fixed three major bugs that were impacting editing, deleting uploaded photos, and adding places. Hooray!
• Sales generated through ThatchGPT have increased, prompting us to make it more accessible across the site. We've also enhanced the user interface by displaying seller and guide cards, creating a more engaging experience. Give it a try!
• We’ve fixed our YouTube importer and have created a text importer, allowing you to generate guides from blog posts, iPhone notes, text messages, or Instagram captions.

New Sellers & Their First Sale

• gracesimmons: Luxe | Custom Itinerary by Grace Simmons
• explorewithsofi_: 3 Days in Ushuaia, Argentina
• mariemaximec: Australia
• jackiecamardo: Rome THREE DAY, Your ULTIMATE Rome Guide
• danielleoutdoors: 6-Day Banff Itinerary in Winter

Thank you for reading our bi-weekly report!

Thank you for reading our bi-weekly report!

Read our previous reports:

Read our previous reports:

• 2024 Travel Creator Trends | Bi-Weekly Report No. 20
• 2024 Travel Creator Trends | Bi-Weekly Report No. 19
• 2024 Travel Creator Trends | Bi-Weekly Report No. 18

Resources:

Resources:

• Start selling on Thatch.
• Have questions? Visit our Help Center.
• Our Seller 101 course