2024 Travel Creator Trends | Bi-Weekly Report No. 17

Stay ahead of travel creator trends with our latest bi-weekly report! Get expert social media tips, explore trending Thatch destinations, and discover top-performing content. Plus, meet new sellers making their first sales and learn about exciting updates to our platform. Dive into the insights now!

Liv Coning

Marketing Lead

2024 Travel Creator Trends | Bi-Weekly Report No. 17

Sep 19 2024

Welcome to our bi-weekly trend report!

We’re back with the latest insights on social media strategies, get up-to-date with travel news, and explore the hottest trends making waves right now.

What’s on:

💡 Social Media Tips

🔗 Trending Video Hooks

📈 Trending Thatch Content

📍 Trending Thatch Destinations

📅 Upcoming Events

🤑 New Sellers & Their Sales

Social Media Tips

How to Fix Your Content Pillars: This cheat sheet will explain why the old content pillar strategy is dead and what you need to be doing instead.
Views is the new primary metric for IG reels. This means you should measure how your content is preforming by the amount of views it has over anything else. You will also notice that the IG Insights layout will change slightly.
Secret SEO Tip: Unlock a powerful SEO strategy by leveraging strategic comment replies to boost keyword density in your posts.

Social Media Trends

“Yo bro who got you smilin’ like that like?” This is such a quick and easy reel to recreate, and you can talk about your expertise in the caption!
“Places that live rent free in my head” This hook gives you a chance to show off some beautiful places for a destination you know well. Upsell to a guide about that destination or your travel services.
“You Googled hidden gem” Instead of saying you found this hidden gem by Googling, you could say “You found a travel guide full of hidden gems and it took you here.” Tease the guide in the video, and then upsell in the caption.

Thatch Updates

Hire Me Button & Hover Feature

You may have noticed a new bright green “Hire Me” button on your Thatch profile. In additon, whenever someone hovers over your name and profile photo, they’ll see a popup menu with the services you offer. We are hoping this results in increased service booking for our creators!

Reminder: ‘Scroll into Blur’ for Paid Guides

Users can now preview the first eight blocks of your paid guides— making the information you show at the beginning of each guide extremely important in showcasing its value. We recommend going through each of your paid guides and making sure the first eight blocks tease the guide without giving too much away.

New Sellers & Their First Sale

abigailparris: REDWOOD NATIONAL PARK ITINERARY
barcheeba: Sicily: 3-Day Itinerary In & Around Catania 🇮🇹
brennamulvaney: Naples, More than Just Pizza 🍕
travelswithmissworldwide: 🏴󠁧󠁢󠁳󠁣󠁴󠁿The Self Guided Road Trip of Your Dreams: 3 Night Journey to Isle of Skye
elestravel: Little guide to a Week in Antibes, Côte d'Azur
lafilleaucaftan: Marrakech by La Fille Au Caftan
comiendoxelmundo: Buenos Aires: more than 350 Specialty Coffee Spots
Rachelsmith___: Thailand: the ultimate guide
sterenn: Standard | 30 minute consultation call with Sterenn Cornu
viajandoconperro: Dog Friendly Guide to Belgium
vietnammoment: Ho Chi Minh city - Places to visit

Thank you for reading our bi-weekly report!

We hope you found these insights and updates helpful for staying ahead of the trends and making the most out of your travel content. Be sure to check back in two weeks for more tips, updates, and success stories.